New Products

VOLUME: 13 PUBLICATION DATE: Oct 15 2005
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10_2005

New Psoriasis Treatment Launched
Medicis has launched fluocinonide (Vanos Cream, 0.1%), a new Class I topical corticosteroid approved by the FDA for the treatment of plaque-type psoriasis affecting up to 10% body surface area. The FDA approved the Vanos New Drug Application in February 2005, and the product was introduced to dermatologists in April.
The Vanos formulation offers a super-high range of potency corticosteroid in a cream alternative to ointments, gels, lotions, and foams. In a pre-marketing survey, many dermatologists noted that Vanos had a pleasant feel and easy application. In addition, Vanos provides dermatologists the convenience of once- or twice-daily dosing.
Vanos is currently the only fluocinonide in the Class I topical corticosteroid category, and it is available nationwide in 60-gram tubes and 30-gram tubes.
For more information, contact Medicis Customer Service at (800) 550-5115.

New Antioxidant Cream
Allergan, Inc. announced the launch of its newly formulated Prevage MD anti-aging treatment, which contains a clinically tested antioxidant shown to help correct the appearance of fine lines and wrinkles and protect against environmental factors. Prevage MD contains the highest concentration (1%) of idebenone, the most potent antioxidant currently available in a skincare product.
The new formulation of Prevage MD contains an enhanced base that leaves the skin feeling immediately smoother and softer. The base includes a skin barrier-strengthening complex, which allows idebenone to work more effectively and restore skin function. The new formulation also includes green tea, a proven antioxidant.
In a recent clinical trial with 17 participants, patients found that Prevage MD reduced the signs of skin aging in just 4 weeks. Seventy-two percent of patients reported a reduction in the appearance of fine lines and wrinkles, and 78% reported an improvement in skin softness and smoothness.
After 8 weeks of product use, the following were observed:
• 86% reduction in skin roughness and dryness
• 75% increase in skin firmness
• 59% improvement in overall appearance.
Prevage MD will be made available through dermatologists and plastic surgeons.
For more information, log on to www.PREVAGEMD.com.

New Leg Vein Treatment
The Palomar Lux1064 Handpiece delivers safe, comfortable, and effective leg vein clearance. Using the ideal wavelength to target deep-lying vessels and fluences of up to 700 J/cm2, the Lux1064 causes vessels to shrink and fade from view in a few treatments or less. Patented Smooth Pulse delivery, combined with Active Contact Cooling allow the Lux1064 to provide far more comfortable treatments than competing lasers.
The Lux1064 is an attachment for the Palomar StarLux Pulsed Light and Laser System, which delivers the highest total energy of any available light-based system.
For more information, call (800) PALOMAR.

Three New Facial Masques
SkinMedica has introduced three new facial masques to its successful Back Bar program. Used by dermatologists, plastic surgeons and medi-spas across the country, along with the SkinMedica collection, these masques effectively prevent aging, reverse sun damage and rejuvenate the skin during in-office treatments.
Developed by dermatologist Dr. Richard E. Fitzpatrick, these masques combine growth factors, anti-oxidants, retinoids, essential fatty acids, hyaluronic acid and other effective cosmeceutical agents at optimal levels.
The new products include the following:
TNS Hydrating Masque (8 oz. and 2 oz.): A facial masque enriched with SkinMedica’s exclusive NouriCel-MD to reduce the visible signs of aging. The addition of ceramides, sodium hyaluronate and panthenol work to deeply hydrate, nourish, plump and firm skin.
(NouriCel-MD is a proprietary cocktail of multiple growth factors, soluble collagen, matrix proteins, anti-oxidants and other elements essential to diminish the visible signs of aging.)
Purifying Masque (8 oz. and 2 oz.): A cooling gel masque that works to
deep clean skin. Ideal for acne-prone or problem skin, it combines the therapeutic benefits of natural camphor, rosemary, tea tree, cinnamon and menthol to aid in oil absorption. Modified glucomannan and standardized willow bark extract rich in natural salicylic acid help to deep clean pores.
Calming Masque (8 oz. and 2 oz.): A moisturizing and soothing masque that absorbs impurities and hydrates dry, sensitive skin. Ceramide, phytosterol, essential fatty acids, olive oil, soybean oil and shea butter with soothing actives of chamomile, marshmallow, green tea, oat and alpha bisabolol soothe and moisturize inflamed skin. This masque is ideal for calming skin post-procedure.
For more information, log on to www.skinmedica.com.

New Physician-Exclusive SkinCare Line
Valeant Pharmaceuticals International will be launching the new Kinerase Pro+Therapy line, an innovative skin-care line developed exclusively for physicians and designed to complement the Kinerase core products for use with their patients. Kinerase Pro+Therapy will be available in physician’s offices in the first quarter of 2006. The new line features the following products:
Pro+Therapy Skin Smoothing Cleanser is a light foaming cleanser that exfoliates and improves the skin’s appearance without drying. Through key ingredients of Malic Acid, Lactic Acid and B-5 molecules, it exfoliates the skin without irritation and minimum visible peeling.
Pro+Therapy Advanced Repair Serum is a formula that evens out skin tone and minimizes blotchiness in sun-damaged skin. It contains Zeatin, a Kinerase Pro+Therapy exclusive patented technology; proven to improve the appearance of skin roughness, fine lines, wrinkles, mottled hyperpigmentation and other visible signs of skin aging.
Pro+Therapy Ultra Rich Night Repair is an elegant cream that delivers an 8-hour moisturization treatment to help improve the appearance of fine lines and wrinkles, as well as skin tone and texture in sun-damaged skin, while also gently moisturizing dry, sensitive or post-procedural skin. Like the Serum, it contains Zeatin. It also contains physician-strength Kinetin to increase skin’s ability to retain moisture by 25% after 24 weeks.
In a study of 30 participants, expert assessment of results with daily topical application of 0.1% Zeatin revealed the following:
• 52% improvement in the appearance of skin roughness after 4 weeks and 86% improvement at 12 weeks.
• 18% improvement of the appearance of fine lines and wrinkles after 4 weeks and 34% improvement at 12 weeks.
• 19% reduction in the appearance of mottled hyperpigmentation at 4 weeks and 24% improvement of overall reduction at 12 weeks.
• 32% reduction in the overall severity of the visible signs of aging at 12 weeks.
• 33% improvement in the visible appearance of skin lesions at 12 weeks.
The Pro+Therapy Skin Smoothing Cleanser, Advanced Repair Serum and Ultra Rich Night Repair are distributed exclusively by Valeant Pharmaceuticals International and are available only through dermatologists and plastic surgeons nationwide or online.
For more information, visit www.kinerase.com.

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